Minimizer is an innovative concept and interactive activation that lets participants become miniature characters, through a photorealistic 3D scanning process. Whether it's customers, employees, or brand fans, each person is immortalized with a stunning level of detail, resulting in a personalized 3D figure, 100% true to the original. The figurines aren't just physical objects — they faithfully capture each individual's expression, posture, and visual details — a genuine clone, at a small scale.
It's a premium experience, ideal for events where you want to offer a truly unique souvenir, one that attracts, engages, and keeps the connection with your brand alive even after the activation ends.
What types of events is Minimizer suitable for?
- Premium brand or product launches
- Corporate events & company anniversaries
- Brand activations & loyalty campaigns
- Conferences, trade shows, exhibitions – high-interaction stands
- Galas, ceremonies, or VIP events
- HR campaigns, employer branding & team building
How does Minimizer work?
- Full 3D scan: Participants are photographed in their preferred pose, using a multi-camera system that captures 89 images simultaneously, in under a second.
- 3D preview sent via email: Each participant receives a digital 3D preview, which can be shared online.
- 3D printing of the figurine: The statuette is produced through 3D printing, in the chosen size (13, 15, 20, 25, or 35 cm).
All figurines are photorealistic, detailed, and 100% true to the initial scan.
What does the B2B client get?
- Complete scanning equipment and technical team
- Support staff and operators on-site
- Consulting for integration into the event's program
- Branding options for the scanning space
- Fast digital delivery of the 3D previews
- Coordination for printing and subsequent delivery of the figurines
What does your brand get with Minimizer?
- A premium, exclusive activation, with strong emotional impact
- Real engagement – participants spend time in direct interaction with the activation area
- Positive association with innovation and personalization
- Online visibility through the 3D previews shared by participants
- A memorable, tangible souvenir, keeping the connection with the brand alive even after the event
Minimizer is the experience that leaves a personal mark, both physical and digital, at an event where every detail counts.